{"id":265030,"date":"2026-02-09T18:21:06","date_gmt":"2026-02-09T18:21:06","guid":{"rendered":"https:\/\/befve.com\/?p=265030"},"modified":"2026-02-09T18:21:07","modified_gmt":"2026-02-09T18:21:07","slug":"reportage-photo-fruit-logistica-2026-par-pays-des-avis-tres-heterogenes-cote-francais-freshplaza","status":"publish","type":"post","link":"https:\/\/befve.com\/en\/reportage-photo-fruit-logistica-2026-par-pays-des-avis-tres-heterogenes-cote-francais-freshplaza\/","title":{"rendered":"Reportage photo Fruit Logistica 2026 par pays: des avis tr\u00e8s h\u00e9t\u00e9rog\u00e8nes c\u00f4t\u00e9 fran\u00e7ais (FreshPlaza)"},"content":{"rendered":"\n

Reportage photo Fruit Logistica 2026 : des avis tr\u00e8s h\u00e9t\u00e9rog\u00e8nes c\u00f4t\u00e9 fran\u00e7ais<\/h1>\n\n\n\n

Ce fut une \u00e9dition r\u00e9solument hivernale pour Fruit Logistica 2026, qui s’est achev\u00e9e sous les pluies vergla\u00e7antes – une premi\u00e8re selon quelques visiteurs historiques du salon interrog\u00e9s par FreshPlaza Italie. Si les chiffres de cette ann\u00e9e n’ont pas encore \u00e9t\u00e9 d\u00e9voil\u00e9s par les organisateurs, plus de 2 500 exposants de 90 pays (contre pr\u00e8s de 2 600 exposants l’an dernier), \u00e9taient attendus du 4 au 6 f\u00e9vrier.<\/p>\n\n\n\n

Cliquez ICI pour visionner le reportage photo du Fruit Logistica 2026<\/strong><\/a><\/p>\n\n\n\n

L’Italie, les Pays-Bas, l’Espagne, l’Allemagne et la France restent les cinq principaux pays repr\u00e9sent\u00e9s par les exposants, et la participation de l’Asie, du Moyen-Orient, de l’Afrique du Nord et de l’Afrique continue d’augmenter.<\/p>\n\n\n\n

\"\"\/<\/figure>\n\n\n\n

\u00ab Si les concurrents sont pr\u00e9sents nous devons aussi y \u00eatre \u00bb
<\/strong>Si au fil des \u00e9ditions, plusieurs entreprises fran\u00e7aises ont fait le choix de revenir en tant que visiteurs, d’autres ont maintenu leur pr\u00e9sence en tant qu’exposants. L’\u00e9dition 2026 a m\u00eame enregistr\u00e9 l’arriv\u00e9e de quelques nouveaux exposants fran\u00e7ais. Et alors que, ces trois derni\u00e8res ann\u00e9es, le constat revenait r\u00e9guli\u00e8rement sur une fr\u00e9quentation jug\u00e9e assez d\u00e9cevante, cette ann\u00e9e plusieurs exposants du Hall 6.2 indiquent avoir \u00e9t\u00e9 \u00ab agr\u00e9ablement surpris \u00bb par l’affluence. Pour beaucoup, Fruit Logistica reste un passage oblig\u00e9 : \u00ab si les concurrents sont pr\u00e9sents, nous devons l’\u00eatre aussi \u00bb, confie trois d’entre eux. Un rendez-vous n\u00e9cessaire pour entretenir la relation avec les clients existants, m\u00eame si le salon appara\u00eet aujourd’hui \u00ab moins propice \u00e0 la cr\u00e9ation de nouveaux contacts commerciaux \u00bb.<\/p>\n\n\n\n

Cliquez ICI pour visionner le reportage photo du Fruit Logistica 2026<\/strong><\/a><\/p>\n\n\n\n

Parmi les nouveaut\u00e9s aper\u00e7ues au salon : nouvelle vari\u00e9t\u00e9, nouvelles marques mais aussi nouvelle gamme sans oublier quelques nouveaux partenariats (article \u00e0 venir). Les sujets de discussion les plus abord\u00e9s dans les all\u00e9es cette ann\u00e9e : difficult\u00e9s \u00e0 produire (hausse co\u00fbts de production, distorsions de concurrence, phyto…) et march\u00e9 en berne.<\/p>\n\n\n\n

Dans le pavillon fran\u00e7ais, l’Interprofession, qui souffle ses 50 bougies cette ann\u00e9e (cr\u00e9\u00e9e le 10 juillet 1976), a mis en avant le ‘French Style’.

Fruit Logistica Innovation Award 2026 : qui sont les gagnants ?<\/strong>
Cette ann\u00e9e le FLIA, qui f\u00eate ses 20 ans, a \u00e9t\u00e9 attribu\u00e9 \u00e0 Pompeur, la marque de pomme hypoallerg\u00e9nique, dans la cat\u00e9gorie Fresh Produce, ainsi qu’au drone agricole L50 Drone d’ABZ Innovation, \u00e9quip\u00e9 d’un syst\u00e8me de pulv\u00e9risation bas\u00e9 sur la technologie lidar.<\/p>\n\n\n\n

D\u00e9velopp\u00e9e par Niederelbe, une entreprise bas\u00e9e en Basse-Saxe, Pompur est la premi\u00e8re marque de pommes au monde certifi\u00e9e par la Fondation europ\u00e9enne pour la recherche sur les allergies (ECARF). Le nom est compos\u00e9 des racines \u00ab Pom \u00bb (pomme) et \u00ab Pur \u00bb (pur). Cette pomme se distingue par sa couleur rouge croquante et par ses qualit\u00e9s gustatives.<\/p>\n\n\n\n

Le L50 Drone remporte lui la cat\u00e9gorie technologie la plus innovante. L’entreprise hongroise ABZ Innovation, poss\u00e8de une batterie haute performance ainsi qu’un syst\u00e8me de contr\u00f4le intelligent lui permettant de rester en vol beaucoup plus longtemps que les appareils comparables, couvrant jusqu’\u00e0 24 hectares. Disposant aussi d’un r\u00e9servoir de 50 litres, le drone L50 convient aux exploitations agricoles ayant de grandes surfaces.<\/p>\n\n\n\n

Cliquez ICI pour visionner le reportage photo du Fruit Logistica 2026<\/strong><\/a> Date de publication: lun. 9 f\u00e9vr. 2026<\/p>\n\n\n\n

\u00a9 FreshPlaza.fr<\/a> \/ Marine Inghirami-Benaroch<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Reportage photo Fruit Logistica 2026 : des avis tr\u00e8s h\u00e9t\u00e9rog\u00e8nes c\u00f4t\u00e9 fran\u00e7ais Ce fut une \u00e9dition r\u00e9solument hivernale pour Fruit Logistica 2026, qui s’est achev\u00e9e sous les pluies vergla\u00e7antes – une premi\u00e8re selon quelques visiteurs historiques du salon interrog\u00e9s par FreshPlaza Italie. Si les chiffres de cette ann\u00e9e n’ont pas encore \u00e9t\u00e9 d\u00e9voil\u00e9s par les […]<\/p>\n","protected":false},"author":7,"featured_media":37267,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"iawp_total_views":7,"footnotes":""},"categories":[45,44],"tags":[],"class_list":["post-265030","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mise-en-marche-vente","category-revue-de-presse"],"acf":[],"yoast_head":"\nReportage photo Fruit Logistica 2026 par pays: des avis tr\u00e8s h\u00e9t\u00e9rog\u00e8nes c\u00f4t\u00e9 fran\u00e7ais (FreshPlaza) - Befve & Co<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/befve.com\/en\/reportage-photo-fruit-logistica-2026-par-pays-des-avis-tres-heterogenes-cote-francais-freshplaza\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Reportage photo Fruit Logistica 2026 par pays: des avis tr\u00e8s h\u00e9t\u00e9rog\u00e8nes c\u00f4t\u00e9 fran\u00e7ais (FreshPlaza) - Befve & Co\" \/>\n<meta property=\"og:description\" content=\"Reportage photo Fruit Logistica 2026 : des avis tr\u00e8s h\u00e9t\u00e9rog\u00e8nes c\u00f4t\u00e9 fran\u00e7ais Ce fut une \u00e9dition r\u00e9solument hivernale pour Fruit Logistica 2026, qui s’est achev\u00e9e sous les pluies vergla\u00e7antes – une premi\u00e8re selon quelques visiteurs historiques du salon interrog\u00e9s par FreshPlaza Italie. 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