{"id":268084,"date":"2026-11-04T18:09:08","date_gmt":"2026-11-04T18:09:08","guid":{"rendered":"https:\/\/befve.com\/?p=268084"},"modified":"2026-11-04T18:09:10","modified_gmt":"2026-11-04T18:09:10","slug":"268084","status":"publish","type":"post","link":"https:\/\/befve.com\/en\/268084\/","title":{"rendered":""},"content":{"rendered":"\n<h1 class=\"wp-block-heading\">California strawberry harvest delayed following weekend&#8217;s rains by G.W. Palmer &amp; Co., Inc. and FreshPlaza<\/h1>\n\n\n\n<h1 class=\"wp-block-heading\">California strawberry harvest delayed following weekend&#8217;s rains<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">Growers and shippers in California are on strawberry quality watch following this past weekend&#8217;s rains. &#8220;Oxnard had over an inch between October 31-November 1 while Santa Maria had over \u2153 of an inch. Salinas-Watsonville got less than 1\/10th of an inch because the storm came up from the South,&#8221; says Steve Johnston of G.W. Palmer &amp; Co. Inc.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Along with concerns over fruit quality, harvest will also be temporarily paused until the fields dry out.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This adds to an already tight supply situation on strawberries and that tightness is expected to stretch until central Mexico begins shipping with volume at the end of the month. &#8220;Some will be lightly picking there this week and next week but the real deal starts after Thanksgiving. So it will be almost a month of high prices with light supply,&#8221; says Johnston, adding that the market currently is between $26-$30 and is expected to stay in that range throughout November.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.freshplaza.com\/remote\/https\/agfstorage.blob.core.windows.net\/misc\/FP_com\/2026\/11\/03\/GWpalmerstrawberriesedited.jpg?preset=ContentFullSmall\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Warmth continues for California strawberries<\/strong><br>This also comes on top of an already challenging growing season in California for strawberries that generally has been warmer than usual. &#8220;The water temperature in the Pacific Ocean is extremely warm. The Monterey Bay area has water temperatures of 65\u00b0F which is way above normal. As you head further south, it&#8217;s in the upper 70s\u00b0F,&#8221; adds Johnston.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Growers in Salinas-Watsonville had a tough year particularly. An early start following unusual warmth in March meant an early end to the season and the warmth also brought insect pressure.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In all, it&#8217;s anticipated to be a wetter season than normal for strawberries in key growing regions\u2013California, Baja, central Mexico and Florida. &#8220;It could be a very eventful strawberry season over the winter,&#8221; he says.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For the near future, that light supply will continue to keep the market as strong as it can bear. &#8220;It will be whatever people will pay before they say\u2013I guess we just don&#8217;t need strawberries. It&#8217;s going to be a very interesting month,&#8221; adds Johnston.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><img decoding=\"async\" src=\"https:\/\/www.freshplaza.com\/remote\/https\/agfstorage.blob.core.windows.net\/misc\/FP_com\/2026\/11\/03\/GWPalmerlogoedited.jpg?preset=ContentCustom\" alt=\"\" class=\"\">For more information:<br>Steve Johnston<br><strong>G.W. Palmer &amp; Co., Inc.<br><\/strong>Tel: +1 (831) 753-6578<br><a href=\"mailto:sjohnston@gwpalmer.net?subject=Response to FreshPlaza.com article\" target=\"_blank\" rel=\"noopener\">sjohnston@gwpalmer.net<\/a><br><a href=\"http:\/\/www.gwpalmer.net\/\" target=\"_blank\" rel=\"noopener\">http:\/\/www.gwpalmer.net\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>California strawberry harvest delayed following weekend&#8217;s rains by G.W. Palmer &amp; Co., Inc. and FreshPlaza California strawberry harvest delayed following weekend&#8217;s rains Growers and shippers in California are on strawberry quality watch following this past weekend&#8217;s rains. &#8220;Oxnard had over an inch between October 31-November 1 while Santa Maria had over \u2153 of an inch. [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":266085,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"iawp_total_views":1,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-268084","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-categorise"],"acf":[],"featured_image_url":{"thumbnail":"https:\/\/befve.com\/wp-content\/uploads\/2026\/05\/articles-Christian-Befve-150x150.jpg","medium":"https:\/\/befve.com\/wp-content\/uploads\/2026\/05\/articles-Christian-Befve-300x60.jpg","medium_large":"https:\/\/befve.com\/wp-content\/uploads\/2026\/05\/articles-Christian-Befve-768x154.jpg","large":"https:\/\/befve.com\/wp-content\/uploads\/2026\/05\/articles-Christian-Befve-1024x205.jpg","1536x1536":"https:\/\/befve.com\/wp-content\/uploads\/2026\/05\/articles-Christian-Befve-1536x307.jpg","2048x2048":"https:\/\/befve.com\/wp-content\/uploads\/2026\/05\/articles-Christian-Befve-2048x410.jpg"},"post_author":"Christian","assigned_categories":"Non cat\u00e9goris\u00e9","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>- Befve &amp; Co<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/befve.com\/en\/268084\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"- Befve &amp; Co\" \/>\n<meta property=\"og:description\" content=\"California strawberry harvest delayed following weekend&#8217;s rains by G.W. Palmer &amp; Co., Inc. and FreshPlaza California strawberry harvest delayed following weekend&#8217;s rains Growers and shippers in California are on strawberry quality watch following this past weekend&#8217;s rains. &#8220;Oxnard had over an inch between October 31-November 1 while Santa Maria had over \u2153 of an inch. 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