Robert Kraaijeveld (Nature’s Pride): « Sales to Eastern Europe grew this year »
« Weekly green asparagus arrivals by boat from Peru »
The Peruvian green asparagus season is currently excellent. That is according to Robert Kraaijeveld of Nature’s Pride in the Netherlands. « Demand is stable. That’s mainly because there’s plenty of supply to the hospitality and foodservice industries again. »
Programs and planning
« Product availability isn’t an issue yet. The green asparagus cultivation area in Peru is shrinking somewhat. However, we have long-term partnerships with dedicated growers. So, we have no problems with availability. But air freight from Peru has changed since the pandemic. That’s in terms of capacity, reliability, and rates. »
Nature’s Pride receives weekly shipments of green asparagus by boat. « The quality is good. We want to optimize and scale up this transportation method even further. We’re, therefore, testing different techniques and packaging, » Robert continues.
Will interest in local production mean less interest for the overseas variety? « Asparagus don’t thrive just everywhere, and cultivation is labor-intensive. »
« This makes full EU production impossible at the moment, » Is Kraaijeveld’s answer. « Also, don’t forget that asparagus farming in Peru provides employment for thousands of people. In Ica alone, it’s 25,000 families. »
Growth in Eastern Europe
Nature’s Pride sells most of its green asparagus in the Netherlands. They also do a lot of trade with Scandinavian and German clients. « Also, this year, sales to Eastern Europe grew, » Robert concludes.