Début de la récolte des groseilles précoces dans le sud du Burgenland :

Exploitation fruitière Knöbl

Comme les années précédentes, la récolte des groseilles dans le sud du Burgenland a débuté au cours de la semaine 24. « Après un mois de mars et un mois d’avril particulièrement secs, le mois de mai a été chaud et relativement bien arrosé. Sans irrigation, nous aurions toutefois enregistré des pertes considérables, car la variété Marlena, que nous cultivons exclusivement, fleurit précisément à cette période, en mars », explique David Knöbl, de l’exploitation fruitière éponyme située à Neudauberg, dans le sud du Burgenland.

En plus de la production de pommes, M. Knöbl cultive depuis maintenant cinq ans des groseilles précoces sur une surface d’environ 1,3 hectare. Les fruits sont commercialisés exclusivement auprès du commerce de détail alimentaire régional par l’intermédiaire de son partenaire styrien Lammer Fruchtlogistik GmbH. La récolte s’étale sur les semaines 24 et 25, avant que l’intégralité des volumes récoltés ne soit écoulée en moins de deux semaines. « Nous prévoyons un volume total d’environ 15 à 16 tonnes, soit un niveau comparable à celui de l’année dernière. Toutefois, la récolte précédente comptait proportionnellement davantage de petits fruits, principalement en raison de la présence de bois de deux ans. Cette année, nous avons presque exclusivement du bois d’un an, ce qui devrait se traduire par des fruits plus gros, de meilleurs rendements et, par conséquent, des recettes nettes plus élevées. »

La variété précoce Marlena permet une commercialisation anticipée des groseilles produites localement. Elle arrive à maturité nettement plus tôt que les variétés traditionnellement cultivées en Autriche, comme Haronia et Rovada

Le producteur reste encore prudent concernant les perspectives commerciales précises. « Il faut toutefois tenir compte du fait que la demande pourrait être légèrement inférieure cette année en raison de la prudence persistante des consommateurs en matière d’achats », explique M. Knöbl. Les prix devraient néanmoins rester globalement comparables à ceux de l’année dernière. En magasin, les groseilles issues de la production locale sont proposées soit en barquettes de 250 g (groupe Rewe), soit en barquettes de 500 g (Hofer).

Un enrichissement de l’assortiment
Cinq ans après la première récolte, l’exploitation fruitière familiale tire un bilan particulièrement positif de cette production. « Grâce à cette entrée en saison précoce, notre partenaire commercial consolide sa présence sur le marché et complète son assortiment existant, principalement basé sur les variétés Haronia et Rovada. Pour nous, en tant que producteurs, la groseille représente désormais une véritable gamme à part entière qui, notamment grâce à son calendrier de récolte, s’intègre parfaitement à côté de la culture des pommes. » En période de pointe, l’exploitation emploie jusqu’à 18 cueilleurs, principalement originaires d’Ukraine.

La Pinova poursuit son développement
Le verger de pommiers de l’exploitation comprend un large éventail de variétés, parmi lesquelles Golden Delicious, Pinova, Supernova (un mutant de Pinova), Granny Smith, Idared, Braeburn et Fuji. La surface totale cultivée atteint environ 16 hectares. « Nous devrions très probablement enregistrer une récolte moyenne cette année. En raison du mois de mai chaud et humide qui a suivi directement la floraison, nous aurons probablement une proportion légèrement plus élevée de fruits tombés, comme cela a également été le cas pour les groseilles. »

À l’exception de quelques pertes limitées dans les zones situées en altitude, l’exploitation a été largement épargnée par les dégâts liés au gel. La récolte des pommes commence généralement à partir de la mi-septembre, après quoi les fruits sont commercialisés exclusivement sur le marché libre. « Ces dernières années, nous avons ajusté nos surfaces par variété en fonction de l’évolution de la demande. Nous avons ainsi progressivement augmenté les volumes de Pinova, tandis que nous avons légèrement réduit ceux de Fuji. Dans les prochaines années, nous poursuivrons cette orientation et remplacerons progressivement les variétés plus anciennes, comme l’Idared, par la Pinova », conclut-il.

Pour plus d’informations :
David Knöbl
Exploitation fruitière Knöbl
Gemeindestraße 9
7574 Neudauberg
Tél. : +43 664 8685730

Drainage analysis and AI-supported nutrient management in soilless production

“The most important question in soilless production is not what we apply to the crop, but what is actually happening in the root zone,” says Birgül Albayrak, Agricultural Engineer and Soilless Strawberry R&D Specialist.

As soilless production systems become increasingly data-driven, drainage analysis is evolving from a routine monitoring activity into a critical decision-making tool.

While EC, pH, and irrigation volumes remain the foundation of nutrient management, the challenge for modern growers is interpreting these parameters in real time and translating them into precise production strategies.

“The focus today is not only on what is supplied to the crop, but on understanding what is happening within the root zone and responding before imbalances affect performance,” she explains.

Drainage as an indicator of root-zone dynamics
Drainage measurements provide one of the clearest indicators of nutrient movement and accumulation within the substrate. Comparing input and drainage EC values allows growers to identify trends in nutrient uptake, irrigation effectiveness, and salt accumulation before visible crop symptoms develop.

“High root-zone EC is often interpreted as excess fertiliser, but in practice it can indicate a broader range of issues, including osmotic stress, restricted water uptake, and nutrient antagonisms,” says Samet Albayrak, Agricultural Engineer and Consultant for Soilless Strawberry Production.

He adds that when EC remains elevated over extended periods, nutrient interactions can become increasingly significant. “Excess concentrations of certain ions may reduce the availability of calcium, magnesium, iron, and other essential elements, even when these nutrients are present in adequate quantities within the solution.”

As a result, flushing decisions should be based on measured root-zone conditions rather than fixed schedules. Drainage EC, irrigation volumes, climatic conditions, and crop stage all contribute to determining whether corrective action is required.

Irrigation uniformity remains critical
Accurate volume-based irrigation management continues to be fundamental in high-performance production systems. “Although irrigation scheduling technologies have advanced significantly, uneven water distribution can still occur due to pressure variations, emitter performance, or system design limitations,” he says. “Professional irrigation management requires verification of actual delivery volumes throughout the system. Even small variations in emitter output can influence root-zone conditions and ultimately affect crop uniformity.”

The two argue that regular validation of flow rates and delivered volumes remains essential to ensure irrigation strategies perform as intended. “Insufficient irrigation can increase root-zone EC and salt accumulation, while excessive irrigation may reduce oxygen availability and contribute to nutrient losses.”

The growing role of AI and sensor technologies
Birgül says that the next stage of precision horticulture is increasingly centred on continuous monitoring and predictive analysis. “Modern sensor platforms now extend well beyond EC and pH measurements, incorporating moisture, oxygen, nitrate, temperature, climate data, and a growing range of nutrient-specific measurements. The value of sensor technology lies not only in data collection, but in its ability to reveal trends that would otherwise remain unnoticed until crop performance declines.”

She notes that artificial intelligence is further enhancing this capability by analysing historical production data alongside real-time sensor inputs. “Artificial intelligence enables growers to transform large volumes of sensor data into practical production decisions,” Samet adds. “By analysing historical and real-time information together, irrigation timing, nutrient formulations, and resource use can be optimised more precisely.”

“For growers operating high-value greenhouse crops, the ability to understand and respond to root-zone dynamics in real time is becoming an increasingly important component of maintaining productivity, resource efficiency, and crop quality,” he concludes.

For more information:
Birgül Albayrak, Agricultural Engineer / Soilless Strawberry R&D Specialist
sagincbirgul@gmail.com
linkedin.com/birgul-albayrak

Samet Albayrak
Agricultural Engineer / Consultant for soilless strawberry production
sametalbayrak.agro@gmail.com
linkedin.com/samet-albayrak Publication date: Wed 24 Jun 2026

© HortiDaily.com / Tinneke Hattingh

Strawberry tip production in Morocco supports Northern European propagation needs

During a recent visit to Planasa’s nursery in Kenitra, Morocco, Ronnie Kersten, Business Development Director Northern Europe at Planasa, joined customers, propagators and partners to evaluate strawberry tip and microplug production and assess its potential for Northern European markets.

“The objective was to look at the strawberry tip and microplug production, and to understand the opportunities and possibilities for our customers in Northern Europe,” he shares.

He adds that the visit provided valuable insight into how Moroccan propagation can support European growers and propagators facing increasing operational challenges. “Many propagators are short in capacity, labour availability is an issue, and increased labour and energy costs have made the search for alternative production locations more important.”

Advantages of Moroccan tip production
One of the highlights for him from the visit was the role Morocco can play in supplying certified propagation material to Northern Europe.

“Producing tips in Morocco for Northern European propagators offers significant advantages in terms of timing, quality and cost reduction.” He notes that Moroccan authorities recognise the European certification system, enabling certified plant material to move efficiently through the supply chain.

The Kenitra nursery produces strawberry tips from a wide range of varieties originating from different breeding companies, providing flexibility for propagators working with diverse genetics and market requirements.

Plant health as a foundation
A strong emphasis on plant health leads the propagation programme. Certified mother plants free from pests and pathogens are used as the starting point, while monitoring and testing continue throughout the propagation process.

“High-quality propagation starts with certified plant material and consistent phytosanitary control at every stage,” Douglas Rodriguez, Global Plant Health Director at Planasa, says.

The operation follows a global propagation material certification programme covering mother plants, tissue culture multiplication, pre-basic, basic and commercial nursery stages. Plant material transferred between countries is also subject to internal certification procedures designed to minimise phytosanitary risks.

Supporting these activities is a dedicated plant health laboratory, which increases testing capacity and enables rapid diagnosis of target pathogens.

Digital monitoring and integrated crop health management
Another area highlighted during the visit was the use of digital monitoring systems. Pest and disease observations are recorded digitally, providing real-time access to information and supporting faster decision-making.

“Early detection is critical. Digital monitoring allows teams to respond quickly and prevent issues from spreading through the propagation chain.”

The nursery also combines conventional crop protection with biological and biorational solutions. Staff receive ongoing training in pest and disease identification, integrated pest management and responsible pesticide use, while application equipment is regularly calibrated to ensure accurate treatments.

Impact on grower performance
Propagation quality has direct implications for crop performance after planting. Even asymptomatic infections can affect establishment, plant development, yield and fruit quality.

“Healthy propagation material is one of the most important factors influencing crop performance later in the growing cycle. The benefits of strong phytosanitary management are seen throughout the production process,” Douglas says.

Reflecting on the visit, Ronnie praised the local operation in Kenitra. “We were very impressed by the team, the organisation, the professionalism and the quality of the plants.”

For more information:
Planasa
Ronnie Kersten
rkersten@planasa.com
www.planasa.com

Study finds strawberry colour can mislead harvesting robots

Researchers at the University of East Anglia (UEA), working with agri-tech firm Antobot, have found that the colour of strawberries captured by cameras may not always provide an accurate indication of ripeness, raising questions about the reliability of vision-based agricultural robotics.

As automation becomes more common in crop monitoring and harvesting, cameras are increasingly used to assess fruit ripeness, detect disease, estimate yields, and support quality control. For strawberries, ripeness is largely judged by colour.

Prof Graham Finlayson, from UEA’s School of Computing Sciences, said: “In the race to modernise agriculture, farmers are increasingly relying on technology to monitor plant health or predict crop yield.

“Cameras have taken on jobs once done by the human eye – for example, they may be monitoring crop health, detecting disease, estimating yields, deciding when fruit is ready to harvest or determining what ends up on supermarket shelves.”

To investigate the accuracy of camera-based assessments, researchers photographed strawberries under field conditions while the fruit remained on the plant. They then compared the images with berries selected for harvest by experienced pickers.

Postgraduate researcher James Bennett said: “When we processed images using standard camera settings, the strawberries showed noticeable differences in colour – even when they were equally ripe.

“But after applying a simple calibration technique using a colour checker placed in each image, much of that variation disappeared.”

According to the researchers, uncorrected images showed ripe strawberries ranging from deep magenta to bright orange-red depending on lighting conditions, while calibrated images produced more consistent colour measurements.

The calibration method reduced variation in strawberry colour measurements by 48 per cent, indicating that much of the inconsistency originated from the imaging process rather than the fruit itself.

The findings suggest that some colour differences detected by automated systems may be caused by image capture and processing conditions rather than actual variation in ripeness.

Prof Finlayson said: “As automation becomes more widespread, ensuring the fidelity of visual data will be crucial for reliable decision-making – from yield predictions to quality control.”

Marc Jones of Antobot added: “Autonomous robots are only as good as the information they receive. Improving the consistency and reliability of crop data is fundamental to making better decisions in the field, whether that’s monitoring crop health, identifying harvest readiness or improving yields.

“This research is an important step towards building more intelligent, more trusted and ultimately more productive autonomous farming systems.”

For more information:
Lisa Horton
University of East Anglia
Email: l.horton@uea.ac.uk

Jim Mellon invests in UK’s berry-picking robots

Fieldwork Robotics has announced an investment from SEED Innovations Ltd, the AIM-quoted investing company chaired by prominent British businessman Jim Mellon. The investment forms part of a £2.5 million Seed+ fundraise and combined investment and grant funding announced in April 2026.

Jim Mellon is one of the UK’s most prominent early-stage investors, with a long track record of identifying and backing transformative technology businesses. Through SEED Innovations, which is focused on high-growth robotics and AI ventures, Mellon has been vocal about the opportunity for autonomous systems to address real-world labour and productivity challenges, an ethos that sits at the heart of Fieldwork’s mission.

Berry growers worldwide face rising labour costs, a shortage of available fruit pickers, and supply chain pressures that drive up harvesting wages. These challenges increase food waste, push up consumer prices, and contribute to higher climate emissions. Large volumes of soft fruit are lost due to a shortage of pickers. Fieldwork’s autonomous harvesting robots address these issues directly, reducing reliance on seasonal labour, boosting productivity, and operating efficiently across entire farms, helping growers protect margins and scale production sustainably.

The Seed+ fundraise enables Fieldwork to accelerate farm adoption of its autonomous harvesting technology and transition from the technology validation stage to commercial trials. The Company is currently deploying production robots in a two-year IUK ADOPT programme with Place UK in Norfolk and Littywood Farm in Stafford. Subject to these trials, Fieldwork expects multi-robot fleets to be operating on farms from 2027, with planned international trials in Australia as part of its global expansion strategy.

David Fulton, Fieldwork Robotics CEO commented: “SEED’s support at this stage is vital as we move into this important next chapter for Fieldwork. This fundraise supports the demand for our robotic harvesting capabilities from our grower customers and builds on the significant commercial progress we are making and gives us the platform to accelerate farm adoption of our technology at scale. We are now focused on delivering results, expanding our commercial trials and progressing our international expansion, and we are well positioned to do so with the right investors alongside us.”

Jim Mellon, Non-Executive Chair of SEED, commented: “Fieldwork is a UK company which epitomises how AI and robots can solve a very real-life problem. Up to 30% of soft fruit is lost due to a shortage of pickers, which affects not only growers’ profitability, but also the costs passed on to consumers. Fieldwork’s berry picking robot offers an innovative and scalable solution to this problem. We are delighted to be supporting Fieldwork at this stage of its development and look forward to following its progress as it continues to commercialise and expand internationally.”

For more information:
Fieldwork Robotics Ltd.
Cambridge Innovation Park
Cambridge, CB25 9PB
United Kingdom
Tel.: +44 (0) 1223 210 376
info@fieldworkrobotics.com

“The asparagus season has just passed its lowest point”

The 2026 asparagus season got off to a good start, according to Christian Befve, an international expert in the asparagus sector. Despite delays initially reported in several French regions following heavy rainfall, the start of the season ultimately proved positive. “We had an excellent start to the season, although the inability to access the fields to carry out earthing-up operations ahead of the season caused some concern and led to a delay in the start of the season.” But once these difficulties were overcome, production quickly found its pace, giving an overall sense of a successful start to the season. Unfortunately, this situation did not last, as the market is now suffering from an imbalance in favor of supply.

A widespread heatwave that caused a surge in volumes
Everything changed with the arrival of the intense heat in recent weeks. “All regions of France started producing at the same time,” explains Christian Befve. “Usually, yields hover around 150 kg/ha/day, but they have shot up to 200-300 kg/ha/day.” This simultaneous surge in production across all growing areas has led to a massive influx of asparagus onto the market, resulting in supply far outstripping demand, which has not kept pace with the same growth.

Consumption lagging behind a saturated supply
“While production has suddenly doubled, consumption has obviously not been able to keep pace.” This phenomenon was exacerbated by several factors. “School holidays may well have acted as a brake, of course, but above all, asparagus was not the only crop to arrive in huge quantities on the market following this major heatwave. Strawberry production also rose sharply. With strawberries in such abundance and on offer at attractive prices, I think this supply led consumers to make trade-offs.”

Price pressure and increased European competition
The oversupply has, unsurprisingly, led to a fall in market prices. But the situation has been exacerbated by foreign competition. Greece has exported heavily to Germany, which has in turn redirected part of its volumes to France. “Germany, with production in full swing, is sending significant quantities onto the French market at prices as low as 2.20 euros [2.51 USD] per kilo, completely disregarding any notion of profitability,” explains the expert. This phenomenon has increased the pressure on French operators, particularly in the wholesale sector, which is considered to be hit the hardest. “Producers who sell directly to consumers, at markets or to the catering sector, are less affected by this drastic fall in prices. Those supplying supermarkets, even with promotional campaigns planned well in advance, are also less affected. Those suffering most from the situation are the operators who supply their produce to wholesalers. It is in this sector that foreign competition is strongest and prices have fallen the lowest.”

Impact on quality and labor shortages
This overproduction has also had an impact on quality. With harvests that were too large, farms have at times been overwhelmed. “Some growers have even halted production in their asparagus fields due to a lack of labor. Because, faced with this overproduction, more than 1 person per hectare would have been needed to ensure optimal quality. However, labor is not that easy to come by.” The result is a drop in the proportion of top-grade produce and a rise in second-grade produce, exacerbated by the fact that ridging could not always be carried out properly due to the wet spring conditions.

Is the market gradually recovering?
At the start of this week, however, the market seems to be rebalancing itself. “It is clear that in recent weeks, some asparagus has been sold below cost price, but the situation seems to be improving very slightly since the start of the week. Volumes are starting to fall due to some asparagus farms halting production and cooler temperatures. Prices are not really changing at the moment, but at least stocks seem to be gradually clearing up, which is a rather good sign.”

For more information:
Christian Befve
Christian Befve & Co
christian@befve.com
www.befve.com

Fresh Mode to be introduced in Monterey

Berry Fresh will return to the Organic Produce Summit (OPS) in Monterey this July, where the company will highlight its organic berry offerings and introduce attendees to Fresh Mode™, its new lifestyle-driven brand platform built around the connection between fresh nutrition and active living.

The company is focused on creating an engaging experience that highlights the role fresh berries play in supporting healthy, everyday habits. Fresh Mode reflects the company’s belief that simple choices—like reaching for fresh, nutritious foods—can help fuel energy, movement, and overall well-being.

“OPS continues to be an important event for connecting with retailers, industry partners, and organic produce leaders,” said Laudan Chaffin, marketing director for Berry Fresh. “Fresh Mode is about celebrating the connection between fresh nutrition and active living, and OPS provides the perfect opportunity to bring that story to life.”

Visitors to the company’s booth will have the opportunity to learn about its organic offerings while taking a moment to refresh themselves with the company. The Fresh Mode Refresh Station will give attendees a quick moment to recharge during the busy event. The activation reinforces the brand’s focus on helping consumers—and in this case, industry professionals—feel refreshed, energized, and ready to keep moving.

As consumer interest in wellness, nutrition, and fresh foods continues to grow, the company sees Fresh Mode as a long-term platform that strengthens the connection between produce and everyday wellbeing.

The company invites attendees to stop by booth #417 during OPS to learn more.

For more information:
Berry Fresh
press@berryfresh.com
www.berryfresh.com Publication date: Tue 23 Jun 2026

Britischer Erdbeererzeuger testet neue Technologie gegen Lebensmittelverschwendung

LiVA Biotechnology und Dyson Farming haben bekannt gegeben, dass sie in Zusammenarbeit mit einem der führenden Einzelhändler in Großbritannien ihre Kooperation auf ein Pilotprojekt im kommerziellen Maßstab ausweiten. Dieser Schritt folgt auf den erfolgreichen Abschluss eines strukturierten Versuchsprogramms, das im Winter 2025/26 durchgeführt wurde und die präbiotische Bio-Schutztechnologie von LiVA im gesamten Premium-Erdbeeranbau von Dyson Farming validierte.

Die Versuche
Das Versuchsprogramm zeigte, dass die mit LiVA behandelten Erdbeeren den Premium-Qualitätsstandard von Dyson Farming während der gesamten Lieferkette beibehielten – angefangen beim Versand vom Feld über die Ankunft im Einzelhandel bis hin zum Verbraucher. Innerhalb von zwei Tagen nach Erreichen des Regals blieben die mit LiVA behandelten Früchte von Preisnachlässen verschont, die normalerweise die Erlöse der Erzeuger schmälern, wenn die Früchte anfangen zu verderben – wodurch die Lebensmittelverschwendung deutlich reduziert und mehr hochwertige britische Beeren auf den Markt gebracht wurden. Am sechsten Tag nach der Ernte wiesen die mit LiVA behandelten Schalen im Vergleich zu unbehandelten Kontrollproben einen doppelt so hohen Anteil an erntefrischen Früchten auf, wodurch das Geschmackserlebnis erhalten blieb, auf das die Anbaustandards von Dyson Farming ausgerichtet sind.

„Erdbeeren sind von Natur aus empfindlich, weshalb das traditionelle Pflücken und Verpacken stark von manueller Handhabung abhängt. Unser Fokus verlagert sich zunehmend auf die robotergestützte Ernte und fortschrittliche Automatisierung, um diese Abhängigkeit zu verringern und die Konsistenz, Effizienz und Präzision der Handhabung entlang der gesamten Lieferkette zu verbessern. Doch selbst bei streng kontrollierten Anbaubedingungen und automatisierten Systemen lassen sich kleinere Oberflächenverletzungen kaum vermeiden. In der Vergangenheit musste die Produktionslinie deshalb verlangsamt werden, um eine manuelle Nachkontrolle zu ermöglichen – was sich negativ auf den Ertrag auswirkte und die Lebensmittelverschwendung erhöhte”, sagte Oskar Szymanski, Senior Technical Manager bei Dyson Farming.

„Durch die Integration von LiVA in automatisierte Prozesse können wir ein neues Maß an Sicherheit schaffen. Robotik und Automatisierung werden letztendlich eine schnellere und gleichmäßigere Handhabung ermöglichen, während LiVA auf der Ebene der einzelnen Früchte eine zusätzliche Schutzschicht bietet. Diese Kombination reduziert den Bedarf an manuellen Eingriffen erheblich, erhält die Effizienz der Verpackungslinie aufrecht und trägt – was entscheidend ist – dazu bei, Lebensmittelverschwendung deutlich zu vermeiden.

„Das Ergebnis ist ein doppelter Vorteil: Wir bewahren die Produktqualität durch Automatisierung und reduzieren aktiv Lebensmittelverschwendung, indem wir die Widerstandsfähigkeit der Früchte erhöhen – selbst wenn geringfügige Druckstellen an der Beerenoberfläche auftreten können. Wichtig ist, dass dies mit einer natürlichen, präbiotischen Lösung statt mit chemischen Behandlungen erreicht wird – was sowohl Nachhaltigkeitsziele als auch die Erwartungen der Verbraucher unterstützt.”

So funktioniert es
Die patentierte präbiotische Formulierung von LiVA aktiviert das bereits auf der Fruchtoberfläche vorhandene nützliche Mikrobiom – wodurch Verderbniserreger verdrängt, feuchtigkeitsbedingter Verfall unterdrückt und die Früchte trotz der physischen Belastungen der modernen Logistik stabilisiert werden. Das Format ist ein Aufkleber, der später durch eine beim Verpacken aufgetragene Drucklösung ersetzt werden soll, was keinerlei Investitionskosten und keine größeren Änderungen am bestehenden Verpackungsprozess erfordert. Es ist vollständig kompatibel mit den hochwertigen, minimal-interventionellen Anbaumethoden von Dyson Farming.

„Dyson Farming ist genau die Art von Partner, die man sich wünscht, wenn man eine neue Technologie auf den Markt bringt. Das Unternehmen verbindet erstklassige Anbaustandards mit einem echten Engagement dafür, zu testen, was funktioniert – und der Bereitschaft, Innovationen zu unterstützen, die seiner langfristigen Vision dienen. LiVA wurde entwickelt, um diesen Ansatz zu ergänzen: um es zu ermöglichen, mehr zu produzieren, die höchsten Standards aufrechtzuerhalten und niemals Kompromisse bei Geschmack oder Qualität einzugehen. Großbritannien ist ein Markt, der sowohl Premium-Produkte als auch Nachhaltigkeit ernst nimmt, und diese Zusammenarbeit spiegelt dies wider”, kommentierte Ifat Peled Dinstag, CEO und Mitbegründerin von LiVA Biotechnology.

Kommerzielles Pilotprojekt
Das kommerzielle Pilotprojekt wird während der britischen Winter-Erdbeersaison 2026 im Erdbeeranbau von Dyson Farming durchgeführt. Weitere Details zu Umfang und Reichweite werden zu gegebener Zeit bekannt gegeben.

LiVA betreibt derzeit aktive Pilotprojekte in fünf Märkten und auf vier Kontinenten, die sich auf Erdbeeren und Paprika erstrecken. Großbritannien stellt für LiVA einen strategisch vorrangigen Markt dar – ein Land, in dem hochwertige Anbaumethoden, Standards des Einzelhandels und Nachhaltigkeitsbestrebungen das Tempo für die globale Frischobst- und -gemüsebranche vorgeben.

Weitere Informationen:
LiVA Biotechnology
liva.ag/

Dyson Farming
www.dysonfarming.com Erscheinungsdatum: Di 23 Juni 2026